About

Don't mind me, I'm just guarding the mozzarella sticks.

Yeah, I've been "that guy" hanging out by the buffet at networking events. Truth is, I loathe awkward small talk.

But I love talking to entrepreneurs about their business. I get especially excited when I'm able to help them grow. Which is exactly what I do.

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Gary RuplingerFounder, Pipelineology

The short version

I help you fill your pipeline with a consistent flow of qualified, interested prospects. No awkward networking. No "get to know each other" calls that drain your energy. No commenting on every post in your feed hoping your ideal prospect notices you.

We specialize in working with Marketing Agencies and Consultants who want to grow but don't have the time to spend hours creating content, making small talk, or having tedious conversations that never lead anywhere.

Instead, we built systems that do the heavy lifting — so you can focus your time talking to people who are actually interested in what you have to offer. People that actually turn into paying clients.

The resume, if you care about that sort of thing

Founder of Pipelineology
LinkedIn outreach & lead generation consultancy

Host of the Pipelineology Podcast
49 episodes and counting

25 years in Sales & Marketing
From call centers to consultancies

Ran call centers for car dealerships
Where you learn to sell or starve

Help clients get meetings
The kind where people actually show up

What we've tried (so you don't have to)

We're constantly evolving. Here's a few things that didn't make the cut — and what finally did.

The graveyard of bad ideas

Mailing spam to new connections (literally — actual cans of spam)
Custom videos for each new connection (so time consuming)
Asking questions to "get the conversation started" (tedious)
Having VAs blast out hundreds of personalized messages (logistical mess)
And many, many more

What actually works

Produces positive responses and engagement
Minimizes rejection
Avoids tedious, time-wasting small talk
Has people reaching out to you before you pitch them
Books calls with people actually interested in what you offer

🍺

One more thing

I'm actively seeking New England IPA recommendations. If you've got a good one, that alone is reason enough to get in touch.

Want to skip the small talk?

Good — me too. Let's have a real conversation about filling your pipeline. No mozzarella sticks required.

Let's Talk